Following Thanksgiving Break, a team of traveling Zeta Tau Alpha leadership consultants will descend on Penn’s campus to promote ZTA, the latest addition to the Panhellenic community.
According to Panhellenic Council advisor Stacy Kraus, the consultants will spend more than a week at Penn, starting next Monday. Most of the time will be devoted to meeting with Panhel staff, fraternity and sorority leaders and other student groups in order to become further acquainted with Penn’s Greek system. The end goal will be to decide upon the best approach to reach out to unaffiliated students.
“This is an opportunity to continue to explore what makes Penn unique and to craft the colonization plan to best fit our campus,” Kraus wrote in a statement.
According to Marlene Conrad, director of extension for ZTA, one of the days spent at Penn will be devoted to advertising on Locust Walk and handing out stress balls to help students get “some pre-final exam stress relief.”
“It is very important to ZTA that we get to know the campus well,” Conrad wrote in an e-mail, adding that ZTA wants to “learn as much as we can about the Penn student prior to our return to campus in January.”
Conrad said ZTA will be utilizing multiple avenues to spread the word about its new chapter at Penn during the colonization process.
Following Panhel’s formal recruitment in the spring semester, the ZTA team will return to Penn to conduct a two-week campaign to let students know about the opportunity of becoming a ZTA colony member.
Starting Jan. 31, returning ZTA consultants will hold open house recruitment events and sign up prospective new members for one-on-one interview sessions with national ZTA officers.
The extension effort will be a reactivation of ZTA’s Alpha Beta Chapter, first installed at Penn in 1918.
