A great university. A great newspaper.And 8 great ways to get involved.
Join the staff of The Daily Pennsylvanian this fall.
Wednesday, September 13 Business at 4:30 p.m. Editorial at 6:00 p.m. 4015 Walnut Street, 2nd Floor
Questions?Call Shawn Safvi(Business) at (215) 898-6581 ext. 115or Rachel Feintzeig(Editorial) at (215) 898-6585 ext. 164In some ways, college is just like high school. You sit in class, listen and take notes. At test time, you regurgitate the information you've memorized.
But wait. There's more to college life.
Want excitement? The opportunity to meet new people? The chance to learn by doing, not by watching?
Join The Daily Pennsylvanian.
The "DP," the 122-year-old daily student newspaper of the University of Pennsylvania, recently won the prestigious Pacemaker Award as one of the top five college newspapers in the country, as well as the Columbia Silver Crown Award, one of the highest honors in collegiate journalism.
Students, faculty and administrators look to us as their main source of news and information about the University and West Philadelphia. Local businesses see us as the most cost-effective way to present their message to the lucrative Penn market. In fact, more than 34,000 people read the DP every week.
Most importantly, the DP -- a corporation independent of the University -- is run and managed by students. Students just like you. Every day, we write and edit the stories, shoot the photographs, lay out and put together the news pages. Every day, we sell and design the advertisements, handle customer inquiries and develop budgets and financial statements.
As a DP staff member, you'll get the opportunity to learn in the trenches, to apply what you've learned in the classroom to the real world. From reporting and writing to shooting photographs to selling advertisements to designing pages, you don't watch -- you do.
And, in all of our departments, you'll begin doing from day one. All you need is enthusiasm, imagination and drive -- we'll teach you the rest.
EDITORIAL
REPORTING
More than 60 reporters cover all aspects of life at Penn and around Philadelphia, from the latest campus rally to the city mayoral election, the newest campus construction project to lectures by famous personalities. In recent years, our student journalists have interviewed celebrities such as Patrick Swayze and Conan O'Brien, and covered major events such as the tragedy of September 11 from Ground Zero.
Our sportswriters cover more than 30 intercollegiate sports, and travel to California, Michigan and everywhere in between. Sportswriters also follow the rise of Penn graduates in various professional sports careers. In recent years, they have interviewed the likes of Larry Brown, Bill Cosby and Dean Smith. Columnists on the editorial page inform, entertain and spark campus debate every day.
And writers for our award-winning weekly arts and entertainment weekly, 34th Street Magazine, offer readers reviews of movies, records, theaters and books, plus in-depth feature stories and an offbeat perspective on college life.
PHOTOGRAPHY
Photographers use the latest digital SLRs and lenses to cover major events around campus and throughout the country. Staff members have photographed famous figures from George W. Bush to Michael Moore, and events from protests in D.C. to NCAA tournaments. If you're looking for action shots, our photographers cover all of the Ivy sports: football, basketball, soccer and all the rest. The DP also gives you an ideal opportunity to create and expand your portfolio. There's no better way to learn and practice photojournalism on campus than by joining the DP.
ART/DESIGN
DP artists and designers work nightly on page designs, graphics and illustrations. Staff designers orchestrate the presentation of the newspaper by laying out the front and sports pages, while artists develop illustrations to accompany news stories and columns. Our staff utilizes state-of-the-art equipment -- Power Macintosh computers, electronic drawing tablets, and film and flatbed scanners -- to get the job done. Staff members learn the latest techniques in computer design and illustration by using the best software, such as InDesign, Adobe Photoshop and Adobe Illustrator.
INTERNET
Dailypennsylvanian.com employs the most advanced tools in Web design and publishing. Be a part of our award-winning Web site and design site pages using the newest versions of Photoshop and Illustrator. If you prefer the more technical side of the Web, dp.com gives you access to the latest Web publishing tools and programming languages. And whether you decide to design, program, write or do everything, we'll teach you everything you'll need to know.
BUSINESS
The DP means business too. We're not just a campus newspaper -- we're an independent corporation where students call the shots.
At the DP, you won't learn about the business world by reading a textbook -- you'll visit customers, develop budgets, plan marketing strategies, formulate financial statements, and design advertisements. And you'll gain the kind of real-life business experience employers love.
ADVERTISING
DP advertising reps hit the streets running, serving our current customers and bringing in new business. Besides earning commissions on ads you sell, you'll learn valuable business skills such as making presentations, managing time, communicating effectively, writing powerful business letters, and providing good customer service. Simply put, you'll gain experience you can use to land that first job. And you'll earn money while you're learning.
MARKETING
Our marketing department brainstorms new ways to promote the paper to attract readers and advertisers. Staff members conduct market research, generate selling strategies and promotional materials, and work together with all of the editorial and business departments to increase sales and readership of the newspaper. They will also keep in close contact with the community, assessing its satisfaction with our product.
CREDIT/FINANCE
How does $1.2 million sound?
The DP is big business -- our revenues top the $1 million mark each year. You can study the theory of finance at Wharton, but the DP gives you an ideal business laboratory -- and the money is real. Finance and credit staff members control the funds by preparing budgets and financial statements, paying and issuing bills, and handling customer service and collections. Few other activities on campus offer as much independence with such real stakes.
AD DESIGN & PRODUCTION
Our production department provides the perfect outlet for your creative skills and imagination. Staffers translate layouts and text into finished ads, from design to typesetting to assembly in each day's paper. It's a job that provides the opportunity to learn the latest in top-of-the-line desktop publishing software and computer equipment.
Every day, artists and designers work with the advertising and marketing staffs to produce promotional materials and create ad campaigns for clients. Not only will your creative talents be put to use, but your advertisements will appear in 14,000 newspapers daily. And we'll provide the training, so no prior experience is necessary.
