"Simple is sexy" seemed to be the theme of the Wharton Asia Exchange-BCBGeneration Walk-Off, a competition that pitted students against each other in the categories of modeling and fashion sense.
The Walk-Off, sponsored by WAX and BCBGeneration, consisted of three rounds: professional, evening and model's choice. All of the clothing was selected by the models from their own closets. After each round, the panel of four judges offered advice and compliments to the 10 female and one male models. The winner was chosen by a popular vote of the audience and judges.
Wharton freshman, Tony Wang, a member of WAX and co-organizer of the event, got involved with BCBGeneration after starting his own fashion line. Having been asked by the BCBGeneration marketing director to promote a new line and to show the designers at BCBGeneration how fashion-savvy college students dress, Wang came up with the idea to create a competition to best represent how the Penn community feels about fashion.
"Penn has a large and fashionable Asian community, so I thought we could partner the competition with Wharton Asia Exchange," Wang said.
WAX paired up with BCBGeneration to organize the Walk-off because it is targeted at urban youth, specifically college women. BCBGeneration is the latest line from fashion designer Max Azria, founder and head designer of the BCBGMAXAZRIAGROUP.
Engineering freshman, Ja-Kyung Lee won the competition, receiving $300 worth of BCBGeneration clothing as well as a fashion shoot with BCBGeneration which will be published on their Web site.
"I'm really grateful that I won," Lee said.
Four other contestants were awarded honorable mentions and received BCBGeneration tote bags and clothing. Additional BCBGeneration apparel was raffled off to the audience.
Jason Han, a Wharton junior and Walk-Off judge, said he enjoyed the show.
"It was edgy and showed what girls at Penn have to offer," he said. " It was definitely a tough competition."
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