W. Hoops marketing and other Random Ivy notes
In case you were worried that Penn Athletics was only focusing on marketing the men's basketball team, the women's basketball team is also receiving the wisdom of Nelligan Sports Marketing.
Against Drexel Dec. 19, the team will attempt to set an all-time attendance record for a home game as part of the yearly “Pack the House” Challenge. Part of the campaign also includes getting school groups to come to the Palestra -- a necessity, since the game is during winter break.
Of all the women's basketball games I've been to, the most spectators I've ever seen is about 200. So there's certainly a lot of seats to be filled in the Palestra. Also it's interesting that both the women's and men's games against Drexel this year are part of NCAA-wide gimmicks. The men's team will play at Drexel for the first time ever, and it'll be at 10 a.m. as part of ESPN's 14-hour hoops marathon.
Here are two other Random Ivy notes:
1) Ivysport.com, which for the most part is a site that sells Ivy League apparel, has an "infopedia" on the Ivy League. Most of you probably already know the vast majority of what's on this site, but in case you ever want to find out which Ivy League school doesn't have a Latin motto (Cornell), or you want to see a good timeline of Ivy League history, this is the site for you.
2) Pumped up for college basketball after The Line? Well here's a reason to like every single basketball team in America. Penn's reason:
Glenn Miller has himself a deep rotation. Darren Smith and Tommy McMahon missed last season. Zach Rosen leads the recruiting class that's pretty awesome. Harrison Gaines has an awesome rich man name. And the Quakers have four returning starters. Flat out.
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