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Gifs, news, and listicles: Alum takes on BuzzFeed

(02/05/15 5:36am)

Among the gaggle of bankers and consultants that seem to overwhelmingly comprise Penn’s alumni pool, 1999 College graduate Doree Shafrir cuts a unique figure. Her position as executive editor of Culture at BuzzFeed has the ring of an emperorship to it — after all, the site is a pulsing pop culture dynamo, a byword for quirk whose content has become a staple of the Internet diet of millions.

Guest column by Dia Sotiropoulou | The blue-and-red-eyed monster

(11/18/14 1:42am)

A s I’ve scrolled through my Facebook news feed recently, I’ve stumbled every so often on emphatic promotional blurbs urging me to “beat Harvard.” With a “like” to The Daily Pennsylvanian’s Facebook page, apparently, I can stick it to those sneering Cambridge-ites and help overtake the popularity of their altogether-too-revered Crimson. The DP page’s count stands currently at a rather anemic 5,437, despite enticements of hot chocolate, with The Crimson sitting ever-pretty at 30,084 . It did not take long for Harvard to respond, dryly and without fanfare, to this rather clunkily calculated campaign, scraping it off like a fly off a boot. The lack of drama with which this was accomplished demonstrated how tiny and desperate these attempts seem to the remainder of the world, and how they characterize a broader, significantly entrenched cultural problem at Penn that bears revisiting.