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Penn grads sell start-up for $70 million

(06/24/10 5:45am)

In their sophomore year of college, a small group of Penn undergrads started hanging out in a Wharton classroom, bouncing around ideas. By the summer after their junior year, four of them —Wharton students Nat Turner and Zachary Weinberg and Engineering students Michael Provenzano and Scott Becker —had founded and were operating an advertising company out of an apartment in Fishtown by day, and sleeping on air mattresses in the same apartment at night.